Description
Is your martech stack propelling growth—or dragging it down? The Marketing Technology Stack Assessment is a comprehensive diagnostic designed to help marketing leaders evaluate the efficiency, effectiveness, and alignment of their technology investments. With eight key categories and 33 questions, this editable Word document gives you an executive-level view of where your stack stands today—and where it needs to evolve.
From CRM and automation to analytics and governance, this tool dives deep into strategic and operational dimensions of martech performance.
Whether you’re preparing for a martech overhaul, presenting to leadership, or auditing tool usage across a global team, this assessment arms you with clarity and insight. It’s not just a checklist—it’s a catalyst for smarter decisions, better alignment, and marketing outcomes that scale with ambition. Don’t just manage your martech—master it.
Paid members can download this Assessment and nearly 50 other Marketing Assessments. Please join us and level up your marketing game.