Description

Uncover What’s Working. Identify What’s Missing. Transform with Confidence.

The Marketing Audit Assessment Tool is a comprehensive, expert-designed diagnostic designed to help marketing leaders and teams evaluate the effectiveness, maturity, and alignment of their entire marketing function. Whether you’re preparing for a strategic shift, feeling the pressure of underperformance, or simply want to benchmark your efforts against best practices, this tool provides clarity and direction.

Covering 8 essential categories—ranging from strategic alignment and brand positioning to campaign execution, content strategy, analytics, and martech infrastructure—this audit goes far beyond surface-level metrics.

This editable Word document is formatted for internal workshops, leadership reviews, or personal reflection. It’s ideal for CMOs, marketing directors, consultants, or startup founders seeking to align their marketing activities with growth goals.

Whether you’re building a marketing function from scratch or refining an enterprise-grade operation, this audit equips you with the structure, insight, and clarity needed to move forward with confidence. It’s not just an assessment—it’s your roadmap to smarter, sharper marketing.

Paid members can download this Assessment and nearly 50 other Marketing Assessments. Please join us and level up your marketing game.