Description

Assembling Your Product Marketing Powerhouse

For a tech startup poised for growth, a strong product is only half the battle. You need a high-performing product marketing team to effectively communicate its value, drive adoption, and fuel market success. As founders and marketing VPs, strategically building this team from the ground up requires careful consideration of roles, structure, and the crucial elements of attracting and retaining top talent.

Here are the essential considerations for building a world-class product marketing team, outlining key roles, structural models, and best practices for hiring individuals who will be instrumental in your product’s journey to market leadership. Let’s architect your winning team.

This Product Marketing guide is available for download to paid subscribers.

Furthermore, Stratridge offers nearly 100 Product Marketing Guides on a wide range of topics. Please join us to download these guides, along with other Tools, Templates, Tips, Best Practices, Checklists, and more.