Category: Social Marketing

Creating quality content has been a critical success factor for marketing teams in the last decade. The exponential growth of digital channels gives internet users an array of options, meaning brands that don’t engage with people will suffer at the hands of their competition. In 2020, stellar content is not

The Chief Marketing Officer (CMO) of an organization has a broad range of responsibilities. They will be strategically planning how the business can grow through innovation, product development, and customer experience. Within their day-to-day work, a CMO will try to stay away from the intricate detail and marketing tactics that