Creating Interactive Content Checklist: Bring Your B2B Content to Life

In an era of content overload, interactivity is the new competitive advantage. This Creating Interactive Content Checklist is a high-value digital tool built to help B2B marketers design, launch, and optimize content that doesn’t just inform—but engages. Whether you’re building an ROI calculator, a product quiz, or an interactive buyer’s guide, this 70+ step checklist covers everything from user experience to compliance, platform selection to performance analytics.

This checklist is not just a tactical to-do list—it’s a strategic framework to ensure your interactive assets deliver measurable business impact. With it, your team can confidently execute content initiatives that fuel engagement, capture high-intent leads, and drive deeper buyer interaction across channels. A must-have for content strategists, demand gen teams, and digital marketers aiming to build brand experiences—not just pages.

Stratridge offers nearly 100 Marketing Checklists spanning every aspect of enterprise marketing. Paid members can download this and all the other marketing checklists.