Description
The AI PMM Playbook: If You Can’t Explain It, You Can’t Sell It.
Marketing AI and machine learning products isn’t about showcasing algorithms—it’s about translating complexity into clarity. While the underlying tech may be state-of-the-art, your buyers care more about business value, usability, and trust. That’s why product marketers in this space must master the art of storytelling, simplifying without oversimplifying.
From model transparency to automation outcomes, your job is to connect engineering to impact, skepticism to confidence, and abstract potential to measurable ROI. Here are the frameworks and principles that drive effective go-to-market execution for AI and ML-powered products.
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